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Learn more about how Statista can support your business. The highest-rated game in the WNBA's 25th anniversary season: an Aug. 15 contest between the Sky and Storm. According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. It seems preposterous now, but only 50 years ago womens high school sports largely did not exist. The first round then continues Thursday, Aug. 18, when the No. Strong Regular Season Growth The league also set new marks for engagements across social media, digital and merchandise, as well as experienced subscription growth for WNBA League Pass. Morning Consult. For example, according to 2019 data from the U.S. Bureau of Labor Statistics, unionized female employees earn 29% more than non-unionized female employees and unionized black employees earn 27% more than non-unionized black employees. The MLB World Series averaged 13.91 million viewers nationally, down 1.3% from last year. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. TheSeattle Stormled the league in team merchandise sold. The WNBA is an American professional women's basketball league established in 1996 and owned by the NBA. Amidst an unprecedented season in the NBA . Viewership across its national television partners ABC, CBS, ESPN, and ESPN2 was up 16 percent over the 2021 season. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Across 17 games, the 2021 playoffs averaged 367,000 viewers, 63 per cent higher than the entire 2020 postseason (226,000 average viewers) and 42 per cent higher than 2019 (258,000 average. Englebert reported the average viewership of games rose 68% this season, crediting that largely to a substantial increase in games on the ESPN Network as well as the league's debut on the CBS. Minnesota Lynxs Sylvia Fowles, in the final game of her illustrious career, became the first player in league history to log 4,000 career rebounds and Seattle Storms Sue Bird scored her 1,000. Be an ally, be inclusive and be consistent when reporting or putting quality content out there about the WNBA. For the 2021 season, the WNBA's combined viewership averaged 306,000 viewers. AT&T WNBA 2022 All-Star Game became the most viewed All-Star Game in 6 years, averaging 734,000 viewers, up 53 percent over last years event. 2023 Players Check out our Player Season Finder to search through the entire history of WNBA player stats using custom criteria. I just wanted to reiterate that data point. The increase in WNBA viewership coincides with the most-ever league games on national television. PALMETTO, FLORIDA - OCTOBER 06: The Seattle Storm celebrates after defeating the Las Vegas Aces [+] 92-59 in Game 3 of the WNBA Finals to win the Championship at Feld Entertainment Center on October 06, 2020 in Palmetto, Florida. The third and fourth seeds the No. On TNT, in the measurement from 2011-12, NBA viewership is down 40%. WNBA viewership during the 2021 regular season was up 49 percent year over year. To use individual functions (e.g., mark statistics as favourites, set You need a Statista Account for unlimited access. We kept the scoring simple: 0.5 PPR, all touchdowns with six points, all turnovers worth minus-2 points, everything else typical of a decimal-point Fantasy league. The first round will be the best-of-three, while the semifinals and Finals will be best-of-five series. Twenty-five years ago, the National Basketball Association Board of Directors approved the Womens National Basketball Association. All of which leaves the WNBA a little short of money. Also, the viewership on ESPN and ESPN2 increased 11% from 202,000 views last season to 224,000. Profit from the additional features of your individual account. ", Morning Consult, Level of interest in WNBA in the United States as of May 2022, by gender Statista, https://www.statista.com/statistics/1108312/women-national-basketball-association-interest-gender/ (last visited March 05, 2023), Level of interest in WNBA in the United States as of May 2022, by gender [Graph], Morning Consult, May 26, 2022. The four-round WNBA postseason features the eight teams with the best regular-season records. Womens basketball has steadily increased viewership year-over-year. For the 2021 season, the WNBA's combined viewership averaged 306,000 viewers across Disney networks (ABC, ESPN) and CBS Television Network. If you are an admin, please authenticate by logging in again. There was just more interest because everything has been more available, starting with the college games. James Pitaro, Chairman, ESPN and Sports Content, WNBA Free Agency Special Set for ESPN2 on Wednesday, Feb. 1. All Rights Reserved. The WNBA also welcomed Google as its newest WNBA Changemaker, joining AT&T, Deloitte and Nike. The Christmas Day lineup netted a 10% increase in viewership, with the Dallas Mavericks and Lakers contest averaging 7.01 million viewers. Yesterday was a historic day for the @WNBA @nikebasketball released 3new designs for each team and the reveal ERUPTED on social media There were over 17K posts, 646K engagements, and 69 MILLION impressions about the drop Which one is your fave?#WNBA pic.twitter.com/kmj2uNzu0j. Game 3 (Oct.15, ESPN2) notched 524,000 viewers and peaked at 591,000, making it the most-viewed non-title-clinching Game 3 since the 2007 WNBA Finals. It feels like it's growing at a point, Felicien said. The mens league casts a big shadow, which is why the WNBA plays its season from July to October. Add in the leagues partnership with CBS Sports Network as well as Facebook and Twitter, and nearly every game was televised for a national audience in 2020. Said Lewis: We all know the WNBAs numbers still dont compare, but when youre talking about a period of time when every sport is still having trouble in the ratings and you can say not only that your numbers were up but that they were up double digits, thats a pretty decent story for them.. NEW YORK, Aug. 17, 2022 The WNBA finished the 2022 regular season delivering its most-watched regular season in 14 years. 4), andBreanna Stewart(No. A multi-year deal with Amazon Prime Video made the WNBA the first womens professional sports league to be streamed on Prime Video, with Amazon receiving exclusive streaming rights to 16 WNBA games each season. A paid subscription is required for full access. Visit ESPN to view the Las Vegas Aces team stats for the 2022 season. Four players logged seven triple-doubles in the regular season. 2), the Las Vegas Aces (No. According to the WNBA, this is the most watched season since 2008. The WNBA Draft, held Monday on ESPN, averaged 403,000 viewers, the network announced a 20% increase from last year's draft and the most since 2004. The WNBA capped off its historic 25thregular season by delivering its most-watched season since 2008 for its television partners ABC, CBS, ESPN and ESPN2 viewershipwas up 51% over the 2020 season. That year, the minimum regular season attendance was on a Wednesday, with, The Miami Sols best highest attended regular season game was July 17, 2002 against the Sacramento Monarchs, with. More people tuned into the biggest WNBA games this year, even with many more options than usual. Candace Parker #3 of the Chicago Sky celebrates with her teammates after winning Game Four of the 2021 WNBA Finals against the Phoenix Mercury on October 17, 2021 at the Wintrust Arena in Chicago, Illinois. The 2021 WNBA Finals on ESPN networks and ABC Chicago Sky victory over the Phoenix Mercury averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers in three games) and a 42 percent surge from 2019 (386,000 average viewers in five games). Opinions expressed by Forbes Contributors are their own. It wasnt until 1984 that the Olympics created a marathon for women. The BarDown podcast will investigate, uncover and explore long-form stories at the intersection of sports . Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Research expert covering sports and video gaming, Profit from additional features with an Employee Account. An average of 379,000 viewers watched WNBA games on ABC, ESPN and CBS, the league said Wednesday, a 16% increase from 2021. According to Deadline.com, the New York Knicks and Boston Celtics double-overtime game averaged 1.96 million viewers, topping out at an audience size of 2.87 million late in the game. Early signs indicate the WNBA Draft Class of 2021 might have an excellent chance to parlay solid NCAA ratings not only into WNBA viewers but also lucrative sponsorships. Ultimately, its a missed opportunity for the WNBA. G Games Played. On the surface, it appears that the women have little argument there is no comparison between NBA and WNBA revenues but first lets understand what WNBA players want. And the 2021 WNBA Finals winners, the Chicago Sky, sold more merchandise on Fanatics since their WNBA title win over just two days than any other prior WNBA champ has sold in the first 30 days following a title victory. It was the most watched Finals series since 2017. Then you can access your favorite statistics via the star in the header. Los Angeles is the driving force behind MLB ratings this October, so the Dodgers advancing would. The Chicago Sky emerged victorious,winning 87-85 in overtime at their home court. It was the first WNBA game post All-Star Game and Olympic break airing in the afternoon on ABC. NBA players receive around 50% of shared revenue within their league, whereas we receive around 20%.. The NBAs annual revenues are $7.92 billion, the WNBAs $60 million which would not even cover the combined salaries of NBA players Kevin Love and Damian Lillard. Zoomph data shows the WNBA has a fan base that is nearly two times more female than average, which could mean more purchasing power than more male-centered sports, a strong sign for advertising. The league added it's also the most-viewed WNBA season since 2008. The championship game (Oct. 17, ESPN) registered 417,000 viewers and peaked with 623,000 viewers, up 32 percent from 2019s Game 4 between the Connecticut Sun and the Washington Mystics. In particular, the three stars of this years WNBA Finals Aja Wilson, Breanna Stewart and Sue Bird represented a clear top three in terms of social value, which Zoomph estimates based on the digital engagements and impressions these athletes generate relative to the approximate advertising costs on social media platforms. The WNBA also welcomed Google as its newest WNBA Changemaker, joining AT&T, Deloitte and Nike and the tech company sponsored 25 games on ESPN as part of the partnership. According to Across the Timeline, average WNBA attendance per team during the regular season in 2021 was 2,388 fans. You can only download this statistic as a Premium user. What might be better is a carryover buzz from Womens College Basketball. As a Premium user you get access to background information and details about the release of this statistic. Print Page. system, which features three uniform editions for each of the 12 teams, WNBA merchandise on The WNBA Store saw record growth this season with a 50% increase over last year. [12] This represented the league's. It is the most-watched comedy debut on ABC in nearly four years. In particular, the deciding Game 3 of the Finals fit perfectly the formula that Lewis has observed tends to serve up the best ratings for the league. 1 overall pick Rhyne Howard of the Atlanta Dream became the first rookie to win a Conference Player of the Week honor since Tamika Catchings in 2002. Of the eight original teams, only the Los Angeles Sparks, Phoenix Mercury, and the New York Liberty have lasted. This statistic is not included in your account. Diana Taurasi is called the Michael Jordan of the WNBA. Ever heard of her? For instance, there may have been no more exciting moment in the WNBA postseason than Phoenix Mercury guard Shey Peddys buzzer-beater against her former team, the Washington Mystics, in the first-round single-elimination game on Sept. 16. According to ESPN, the 2021 WNBA Finals were the most-viewed since 2017, with an average of 548,000 viewers across ESPN networks and ABC. The strong showing in 2021 made it the most-viewed postseason since 2014. 5 seeded Washington Mystics and the 2022 WNBA leader in assists Natasha Cloud meet the fourth seeded Seattle Storm and the leagues leader in scoring Breanna Stewart on ESPN2 at 10 p.m. Washington Nationals vs Houston Astros was the most-watched MLB game of the 2019 season. ESPN is making it easy to watch the Draft, Bria Felicien, the creator of The Black Sportswoman, said. That parts crazy to me. 6 seeded Dallas Wings and former Rookie of the Year Allisha Gray travel to Connecticut and 2021 WNBA MVP Jonquel Jones to take on the third seeded Sun on ESPNU and NBA TV at 8 p.m. While the NBA had higher viewership numbers last summer, 68% of our fans watched the NBA versus 82% of them watching a regular-season WNBA game. ESPN added 13 games to their 2020 broadcast slate after their opening weekend broadcast was up. NBA games average 2 million TV viewers per game;WNBA games averaged 246,000 viewers during the 2019 regular season, according to Sports Media Watch (well ignore the 2020 season impacted by the pandemic). WNBA DELIVERS MOST-WATCHED REGULAR SEASON SINCE 2008 The drop of new jerseys alone yielded over 69 million impressions on drop day. Copyright 2023 Deseret News Publishing Company. The 2021 WNBA regular season averaged 306,000 viewers, a 49 percent increase over the 2020 regular season and up 24 percent over 2019. July's All-Star Game averaged 734,000 viewers, a 53% increase.. WNBA Stats and History Statistics, scores, and history for the Women's National Basketball Association. Through 17 games (ABC, ESPN, ESPN2), the 2021 WNBA Playoffs averaged 367,000 viewers, 63 percent higher than the entire 2020 postseason (226,000 average viewers) and 42 percent higher than 2019 (258,000 average viewers). Currently, you are using a shared account. In, Morning Consult. Sky guard Kahleah Copper won the 2021 Finals MVP after averaging 17 points and 5.5 rebounds in the series. Alex Ovechkin has led the Capitals this season with 33 goals, 24 assists, and 244 shots on goal. In addition, DICKS Sporting Goods became the largest national retailer for WNBA merchandise. Dont just show up for the big moments because WNBA fans and their athletes know this. The four-game series averaged 548,000 viewers, according to ESPN. There have been ups and downs along the way, including a worldwide pandemic the league is still navigating this season. Will the recent increase in viewership and engagement provide the necessary proof of concept needed to propel the WNBA to the next level? The playoffs were the most-watched since 2014. The 2019 NBA Finals had 27% fewer viewers this year, compared to last year (17.85M to 10.4M). And the 2019 finals featuring the Connecticut Sun and Washington Mystics averaged 386,000 viewers and lasted five games. WHAT a @WNBA season State of League . U.S. Bank joined the leagues growing lineup of WNBA Changemakers, which include AT&T, Deloitte, Nike, and Google. Measuring the post-season revenue is a bit difficult, but estimating is assisted by presented viewership numbers. Please do not hesitate to contact me. ESPN said the 2021 WNBA Finals between the Chicago Sky and Phoenix Mercury attracted an average of 548,000 viewers throughout four games. And average league-wide attendance tends to be heaviest in August each year. Just two weeks later and five games in, WNBA ratings climbed even higher to 74% year over year growth. And the Las Vegas Aces, Connecticut Sun, Seattle Storm, Washington Mystics, New York Liberty, and Atlanta Dream all were on a decline. The highest average was the Phoenix Mercury with 5,849 and the lowest was the Los Angeles Sparks with 1,144. These decreases are what sitcoms experience before cancellation. A hockey podcast that doesn't talk about last night's scores. Accessed March 05, 2023. https://www.statista.com/statistics/1236723/wnba-regular-season-viewers/, SportsPro. ET. Regardless, the inevitable "Steenerico" reunion to take down The Bloodline . The WNBA reached several milestones in its landmark season. A WNBA roster has a maximum of 12 players, whereas an NBA roster has a maximum of 15 players and a minimum of 12. Official Release Level of interest in WNBA in the United States as of May 2022, by gender [Graph]. Our data would show we have about 30 million fans who interact with WNBA content in any given year. 92-59 in Game 3 of the WNBA Finals to win the Championship at Feld Entertainment Center on October 06, 2020 in Palmetto, Florida. In 2021, viewership numbers dropped 12% to 331,000 average viewers but still yielded the second-largest viewership since the 2004 Draft (601,000 views). Super Bowl averages 113 million viewers, 3rd-most watched in history The Kansas City Chiefs' 38-35 win over the Philadelphia Eagles in the Super Bowl LVII is on pace to become the third most-watched [] The WNBA reported a 51% increase in viewership over the regular season in 2020. Which was a drop of 16% on the previous year. Phoenix Mercury guard Diana Taurasi (3) shoots between Minnesota Lynx forwards Damiris Dantas (12) and Napheesa Collier (24) during an WNBA playoff basketball game on Thursday, Sept. 17, 2020, in Bradenton, Fla. WNBA players have contended for some time that their pay is unfair, that they deserve something closer to what their male counterparts in the NBA are paid. Black History Month: Emerging Leaders | Renee Montgomery: An Owner with a Players Perspective, WNBA Draft 2023 Presented By State Farm To Be Held On April 10th. The drop of the new jerseys yielded over 69 million impressions on drop day. The 2022 WNBA Playoffs presented by Google tips off on Wednesday, Aug. 17, when the No. The 2003 championship featuring the Los Angeles Sparks and Detroit Shock remains the league's most-watch finals. An NBA Draft . For the first time in league history, the WNBA used in-game wearables by KINEXON and optical tracking technology by Hawk-Eye to generate 3D immersive highlights, which were used in real time during Prime Videos broadcast of the inaugural WNBA Commissioners Cup Championship Game.